The Foundation launched the campaign during the 16 Days of Activism to Combat Violence Against Women in 2020.

The campaign targeted the publication of the 2020 report of the Violence Against Women and Girls Crimes Observatory by focusing on showing the percentages of honor killings, domestic violence killings, rape, suicide, and sexual harassment.

This was done through:

• A number of infographics on the rates of violence against women and girls from the Observatory’s report on the observed crimes.
• The publication of articles on the importance of breaking the cycle of societal violence.