By circumcision you lose her, FGM destroys her

The foundation launched the campaign on June 16, coinciding with the National Day Against Female Genital Mutilation (FGM). The campaign’s primary objective was to urge parents to take a stand against FGM and to underscore its detrimental consequences, including the health risks it poses to girls and the legal penalties involved.

This was accomplished through the dissemination of a series of infographics targeted at Egyptian families, outlining the harmul effects of FGM on the mental, psychological, and physical well-being of girls.

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